Tag: theater

Disney put the brakes on going back to the movies. Here’s why

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For many months now, the much-anticipated Marvel movie Black Widow has sat boldly on the movie release calendar. Slated to come out in theaters on May 7, the film was a sign that Disney, the studio releasing the film, felt confident that the ebbing state of the pandemic meant that fans would swarm to see the film in-person, driving up box-office receipts. More than any other film set for release this year, Black Widow was a harbinger of better times ahead for the movie business, which has been severely crippled by COVID-19.   On Tuesday, Disney dashed those hopes.   The studio abruptly announced on March 23 that it was not only moving Black Widow back to July 9, but that it will be simultaneously releasing the film on its streaming service, Disney Plus, for an additional $30 for subscribers, as it’s done with films such as Mulan and Raya and the Last Dragon . Disney also said that Cruella , which stars Emma Stone as Cruella de Vil, will also get the day-and-date theatrical-streaming treatment, though the film will   remain on its original release date of May 28.   Other changes included pushing the next Pixar film, Luca , straight to streaming on June 18, and delaying films including the Ryan Reynolds comedy Free Guy and another Marvel film, Shang-Chi and the Legend of the Ten Rings .   The news was a major blow to the exhibition business (to put it mildly), as well as a sign that the world’s emergence from COVID-19 is slow, laborious, and prone to unforeseen shifts—such as the new strains of COVID-19 that are ravishing Europe at the moment, sending countries back into lockdown. This gradual, up-and-down emergence from the pandemic, as opposed to the quick, clean pivot everyone would love, is evident in current movie theater attendance. While recent releases like Tom and Jerry and Croods 2 have proven that there’s pent-up demand to get back into theaters, in the United States the reality is that only 52% of theaters are currently open. Those that are operating are doing so at between 25% and 50% capacity. Anecdotally, that means that parents who couldn’t wait to break out of the house and go see Raya and the Last Dragon with their kids last weekend in cities like Los Angeles, where vaccinations are moving along at a steady clip, found themselves in empty-feeling theaters that were nonetheless sold out. That’s great for audiences, safety-wise. But not so great for Disney looking at all that lost revenue. The fact that Raya was also on Disney Plus was a consolation for the studio, as it now will be with Black Widow . Read More …

The startup that saved the restaurant industry in the nick of time

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Nick Kokonas, CEO of the restaurant reservations platform Tock, is meeting a handful of new employees over Zoom for the first time. The latest hires of his rapidly growing Chicago-based company are tuning in from their apartments. He’s logging in from a house in Lake Tahoe that he’s rented for a few weeks in January in an attempt to take a vacation after an extraordinarily busy year.  The plan is to welcome his employees to the company with an introductory pep talk. He’ll explain how his 6-year-old reservation system is designed to help chefs manage both their dining rooms and kitchens more efficiently. He’ll go on to tell them about the way it threw a lifeline to independent restaurants during the pandemic by allowing their kitchens to offer take out and delivery service on better terms than other platforms. And then he’ll explain how the 140-person company is now taking on some of the biggest industry players with a tech platform that gives more control to chefs and restaurateurs. He is, after all, co-owner of Chicago’s renowned Alinea restaurant, along with several other eateries in the city, and has spent the past decade and a half thinking about what a restaurant needs to survive and even thrive.  But before he begins, Kokonas wants to set one thing straight: He did not purchase the large wooden yin-yang that hangs above his head. “This is not my house. This is not my yin-yang,” he tells his new hires. “This is T. Read More …

The 10 most innovative companies in media

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As the media industry was rocked by the pandemic in 2020, companies were forced to quickly come up with creative ways to make and distribute content, as well as keep audiences united during a socially divisive time. These companies led the way on those fronts and more. 1. SpringHill Company For marrying entertainment with social justice through Hollywood content LeBron James and Maverick Carter’s marketing and entertainment company has an unapologetic agenda: to make and distribute content that will give a voice to creators and consumers who have been pandered to, ignored, or underserved. Its commitment to this community hasn’t wavered as the company significantly scaled into a content creation powerhouse and raised $100 million in 2020. It was a producer of the Netflix limited series Self-Made , starring Octavia Spencer as Madam C.J. Walker, the Black creator of an early-20th-century beauty empire; and the documentary series The Playbook about legendary coaches, also on Netflix. SpringHill Company also backed James’ More than a Vote initiative to boost voter turnout, and created animated shorts and other digital media to educate and inspire people to get involved in the Presidential election. More content is on the way thanks to a blizzard of new deals with Amazon, Disney, Universal, CNN, Sirius, and more. 2 Read More …

The 10 most innovative companies in augmented and virtual reality

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Consumer virtual reality (VR) headsets took a stride toward the mainstream with the release of Oculus Quest 2 this year, while augmented reality (AR) experiences have been mainly phone-bound—consisting of Snapchat overlays and Apple ARKit apps. Still, some compelling AR and VR content was produced, such as the Solastalgia short film that took honors at the Sundance Film Festival, and Valve’s new game, Half-Life: Alyx . Because of the pandemic, some businesses have begun thinking about bringing far-flung employees together to collaborate using spatial computing. These are the companies whose products did the most to push mixed reality forward during 2020. 1. Snap For bridging reality with mini apps For Snap , 2020 might be remembered for the launch of “minis,” or little third-party apps that run inside the company’s messaging app. The apps can be used in social ways: Two friends can use a mini to figure out a movie to see, and then buy the tickets together. Or two friends might shop for a prom dress together (yes, Snap’s audience skews a little younger). And the developers of these little apps can either bring their own computer vision models or use Snap’s to let users identify places or products in the real world. The company says it’s been working with retailers on ways to keep business humming during the pandemic. For instance it launched a virtual try-on app with Gucci in June. Imagine pointing your Snapchat camera at your feet to see how a pair of Gucci shoes would look on you, then simply pushing a button on the lens to make the purchase. Snap’s AR try-on technology, launched last June, allows you to do just that. With its new Camera Kit tool, Snap is also letting brands like MLB and Nike build Snapchat AR lenses into their own apps, for their communities to enjoy. It’s in a position to do so: Snap has seen a big bounce in usage since people have been trapped at home (with their phones) during the pandemic. The company says its daily active users grew to 265 million in Q4 2020, compared with 218 million a year earlier, average revenue per user is up from 33%, and it anticipates an impressive 50% revenue growth in the years ahead. Read More …

The 10 most innovative film and TV companies of 2021

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Because most people spent more time in 2020 cooped up inside than ever before, film and TV offerings transcended the realm of entertainment to become something more substantial. They served as a crucial, sanity-preserving balm, and a point of connection with others similarly stuck at home. With people consuming so much TV and film, it might sound easy for a studio or a streaming service to win audiences over. Considering just how much content was competing for eyeballs in lockdown, however, it took innovation and foresight to truly stand out. Read More …